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Fri May 20 2016, 9:00am–5:30am

Where: Marina Bay Waterfront Promenade, Marina Boulevard, Marina Bay, Singapore

Restrictions: All ages

Ticket Information:

  • Standard Fee: $700.00
  • 20% Early Bird Discount till 6th May: $550.00
  • 15% Early Bird Discount till 16th May: $600.00
  • Additional fees may apply

Listed by: rohit7we

Nir Eyal, the author of Hooked: How to Build Habit-Forming Products, has constructed a practical framework and process for designing better products. This development process gives product managers, designers, and marketers a new way for thinking of the necessary components of changing user behavior. Nir will share the tactics companies like Facebook, Pinterest, Instagram, Whatsapp, and Twitter use to drive engagement.

Who should attend workshop:
This seminar is for anyone seeking to understand habit-forming product design. The workshop is tailored to product managers, entrepreneurs, or designers working in companies large or small. Although no previous background is required, attendees are encouraged to come to the workshop with a product or business idea in mind.

Participants will learn:
- The common design patterns of habit-forming products
- The stages of habit formation and how to optimize for user retention
- An in-depth look at the psychology behind what drives user behavior and how to build products to cater to core human needs
- Practical steps for leading a design process to ensure that your product is used regularly

Contact: Email -