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Luxury Brand Management Workshop: Elevate Your Brand Value
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Join us for our premier ESSEC Asia-Pacific #ExecutiveEducation virtual workshop on #Luxury Brand Management: Elevate Your Brand Value.
This course will provide participants with an in-depth understanding of the fundamentals of premium and luxury brand management, best practices and success factors of traditional luxury brands, and take-aways that can be applied in any sector or category.
Facilitated by Prof. Sonja Prokopec, ESSEC #LVMH Chaired Professor of Luxury Brand Management. It will cover insights into the fundamentals of premium and luxury brands.